How do I present my property?

Preparing your property for sale is crucial for a successful transaction.

A property must first satisfy all legal and cadastral requirements. However, it's often overlooked that making the property appealing is equally crucial for a sale. Sellers frequently neglect this aspect. A swimming pool teeming with algae, deferred maintenance, or an unkempt garden can deter potential buyers. Similarly, a cluttered interior, a messy bathroom or bedroom, and walls in need of paint also hinder sales success. Moreover, without quality photographs taken at an opportune time of the year, a buyer would need considerable imagination to take an interest.

The practice of 'Home Staging,' originating from America and Great Britain, has made its way to Europe. In Italy, home staging experts have been active for several years. They meticulously prepare a property for sale, furnishing and equipping it to showcase its most appealing aspects. A professional photo shoot by a specialist in home photography is always included, enticing discerning international buyers to consider the property more closely. It has become increasingly evident that hiring such experts can significantly enhance the likelihood of a sale. It's undeniable: the first impression of your property is a one-time opportunity! Remember, many international buyers won't contemplate a 1,000-kilometer journey without a compelling initial presentation of the property.

Even if home staging isn't desired or needed, we recommend that sellers always choose to have a photo shoot conducted by a professional photographer. The expenses are usually minimal and tend to recoup themselves swiftly! We are acquainted with numerous experts within our network who are proficient in both home staging and photography.